Call path
New product launch
Press P for presenter mode, then use ← → to move through the steps.
01
Step 1 C1
Launching a new product — the 90-day plan
a launch with clear exit criteria for each stage — and an honest view of why launch ACoS is high on purpose.
02Step 2 B7
The 7-slot image set — what each image is for
a gallery where every image has a job: the main image wins the click; slots 2–7 remove doubt and win the sale. This is also why we ask for raw photos from several angles.
03Step 3 B3
How we find and index your keywords
a tiered keyword list your listing actually ranks for, verified 48 hours after upload and tracked every week.
04Step 4 B13
How we structure your campaigns
an account where every campaign has a purpose — discovery, control, defence or brand — and nothing overlaps.
05Step 5 E5
Stock and cash checks before we scale
no stockouts and no negative cash months caused by a scaling decision.
06Step 6 A10
Your first 90 days with us
an honest timeline. Click-through and conversion changes show in 2–4 weeks; ranking and TACoS improvements take 60–90 days.
07Step 7
Pricing
08Step 8