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THE WESPARK SERVICE SUITE

Three specialties.
One growth engine.

Your ads bring them in. Your listing wins them over. Your creative makes them remember. We make it all work together.

Find the right mix for your brand
CONNECTED BY DESIGN
Your brandOne shared strategy
AdvertisingListingsCreative
One team. Every piece connected.
OUR AMAZON SERVICES

What we do, in plain terms.

Three services, delivered by one named team. Each one is described below with what it includes, what it changes and what it costs.

01 / Advertising

Amazon PPC management

We manage every Amazon Ads product end to end: Sponsored Products, Sponsored Brands, Sponsored Display and Sponsored TV, plus Amazon DSP and Amazon Marketing Cloud audiences where the budget justifies them. Every account starts with a full audit. We then rebuild the campaign structure around your goal, optimize bids, budgets, placements and search terms every week, and report in plain language.

What is included
  • Sponsored Products: campaign structure per parent ASIN with exact, broad and auto campaigns, product targeting and brand defense
  • Sponsored Brands: headline, video and Store-spotlight campaigns that build brand search
  • Sponsored Display: audience and product-targeting campaigns for retargeting and competitor conquest
  • Sponsored TV and Amazon DSP, with Amazon Marketing Cloud audiences, where the budget justifies them
  • Full account audit before any change: search terms, placements, budget use, structure and targeting overlap
  • Weekly search-term harvesting, negative keywords, bid, budget, placement and day-parting optimization
  • Launch, ranking and seasonal strategies (Prime Day, Black Friday, Q4)
  • Weekly report, monthly strategy review, quarterly business review for larger accounts
What it changes
  • Wasted spend cut, usually within the first month
  • Rank earned on the keywords that matter, so organic sales carry a growing share
  • ACoS and TACoS managed against your margin, not a generic target
  • A named PPC manager and strategist who know your account
Who it is for

Established sellers and brand owners spending from $750 a month on Amazon ads, in any of 11 marketplaces.

From $750 per monthFull service page
02 / Listings

Listing creation & optimization

We create and optimize Amazon listings that index for the right searches and convert the shoppers who arrive: keyword research, titles, bullets, descriptions and backend search terms, plus catalog and variation fixes and readiness for Amazon's AI search (Rufus and COSMO).

What is included
  • Keyword research from Brand Analytics, Search Query Performance and third-party tools
  • Product title, bullet points, product description and backend search terms written to Amazon's current rules
  • A+ Content and Brand Story copy that answers buyer objections
  • Indexing checks and fixes for suppressed or stranded listings
  • Variation (parent/child) structure, catalog clean-up and flat-file corrections
  • Readiness for Amazon's AI search, Rufus and COSMO: complete, specific, intent-matched content
What it changes
  • More sessions from the searches that actually sell
  • Higher conversion rate, which lowers the cost of every ad click
  • Fewer catalog errors, suppressions and lost Buy Box days
  • Copy built on research, with the research shared with you
Who it is for

Brands launching new products or fixing listings that get traffic but do not convert.

Listing copy $350 per ASIN, or included in the Build plan and aboveFull service page
03 / Creative

Graphics: images, A+, Store, video

We design the creative that makes a listing sell: a seven-slot image gallery where every image has a job, A+ and Premium A+ content that answers objections, a Brand Store worth landing on, and product videos.

What is included
  • Main image compliant with Amazon's requirements and tested for click-through
  • Secondary images: infographic, lifestyle, comparison and size-guide images
  • A+ Content and Premium A+ Content, including the Brand Story module
  • Amazon Brand Store design, three pages or more, with Store-spotlight ads in mind
  • Sponsored Brands video and listing videos
  • A/B testing through Manage Your Experiments, with results reported
What it changes
  • Higher click-through from search results
  • Objections answered on the page, so conversion rises
  • Consistent brand presence across listings, A+ and Store
  • Creative decisions backed by test results, not taste
Who it is for

Brand Registered sellers who want listings and a storefront that look like a brand, in any marketplace.

7-image set $600 per ASIN · A+ content from $450 · Brand Store $1,200Full service page
01 /
Advertising

Reach the right shoppers.

Audited before we spend, optimised every week, reported in plain language.

Explore advertising
02 /
Listings

Turn interest into orders.

Keywords, copy, indexing and AI-search readiness — built on research, not rewrites.

Explore listings
03 /
Creative

Make the first impression count.

A gallery where every image has a job, A+ that answers objections, a Store worth landing on.

Explore creative
NO BLACK BOXES

Good work has a process.
Here's ours.

See what happens behind every service, with step-by-step playbooks you can actually open.

01 / Advertising

Make every ad dollar work harder.

Audited before we spend, optimised every week, reported in plain language.

Campaign strategy Search-term research Weekly optimization
Explore the full service
INSIDE THE PROCESS11 playbooks
B11PPC management — start to finishan advertising programme built around one objective, audited before we spend, and optimised every week.B12How we audit your advertising accountseven audits that show where money is wasted, which placements convert and how much we expect to save — before we change anything.B13How we structure your campaignsan account where every campaign has a purpose — discovery, control, defence or brand — and nothing overlaps.
See 8 more processes
B14How a search term earns its own campaigncontrol of cost per click, spend and rank on every keyword that has proven it converts.B15The weekly search-term decision enginea weekly, rule-based clean-up — scale what works, cut what does not — with every change logged in your report.B16How we set bidsbids that reflect the job each keyword does — ranking, profit, discovery or defence — rather than one blanket rule.B17How we allocate your budgeta budget split that matches your objective, with weekly pacing checks so money flows to what converts.B18How we choose placementsmore of your budget on the placement that converts best for your product.B19Which ad types we use, and whenthe right mix of Sponsored Products, Brands, Display and TV for your goal and budget — not every format for its own sake.B20What your reports containweekly, monthly and quarterly reports that show what changed, why, and what it did — down to profit per ASIN.B21How changes reach your accountchanges made in bulk, validated before upload, and logged so you can trace every edit.
02 / Listings

Turn a product page into a reason to buy.

Keywords, copy, indexing and AI-search readiness — built on research, not rewrites.

Keyword research Conversion copy Catalog health
Explore the full service
INSIDE THE PROCESS5 playbooks
B1Listing creation and optimization — start to finisha listing built on research — your customers' language, your competitors' gaps and your own sales data — not just a rewrite.B2How we write your listing copycopy checked for Amazon policy, character limits, brand voice, indexing and mobile readability before you approve it.B3How we find and index your keywordsa tiered keyword list your listing actually ranks for, verified 48 hours after upload and tracked every week.
See 2 more processes
03 / Creative

Give your brand a reason to stand out.

A gallery where every image has a job, A+ that answers objections, a Store worth landing on.

Listing images A+ content Storefronts & video
Explore the full service
INSIDE THE PROCESS5 playbooks
B6Graphical content — start to finishimages, A+ content, brand story and storefront built from a brief you approve, then measured on click-through and conversion.B7The 7-slot image set — what each image is fora gallery where every image has a job: the main image wins the click; slots 2–7 remove doubt and win the sale. This is also why we ask for raw photos from several angles.B8A+ content, premium A+ and brand storybelow-the-fold content that answers objections and compares your own range, measured on conversion before and after.
See 2 more processes
BUILT TO WORK TOGETHER

Not sure where to start?
That's what the audit is for.

We'll find the biggest opportunity and map out what to do first.

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